What happens when a global pandemic derails your career—and you decide to turn chaos into calm by building a purpose-driven OBM business?

In this episode of The OBM Show (also available on YouTube), I sit down with Sam Roblett, Accredited OBM, digital learning designer, and founder of Chaos into Calm. Sam shares how she rebuilt her life and business after a major career pivot, using her background in education and leadership to carve out a niche that blends strategy, systems, and purpose.

🎥 Prefer video? Watch Sam’s full story here:

From Education to Entrepreneurship

After 15 years in teaching and school leadership, Sam found herself at a crossroads. A job offer fell through during the pandemic—and instead of looking for another 9–5, she decided to launch her own business. She began as a VA, quickly realized she was operating far beyond task-based work, and discovered OBM School.

“I realized I wasn’t just a VA—I was doing strategic, big-picture work. I knew I was ready to level up and decided to claim it as an OBM.”

Her decision to pursue OBM Accreditation wasn’t just about leveling up—it was about gaining the tools and confidence to serve high-level clients, grow a team, and make an impact.

Building a Business Around Impact

In this episode, Sam shares:

✔️ How she transitioned from VA to OBM (and retained her clients!)
✔️ Why she added digital learning design as a service offering
✔️ What her day-to-day looks like supporting course creators and strategic projects
✔️ How she manages global teams and keeps clients moving forward
✔️ The creation of her 8,500+ member network of ethical businesses
✔️ How she uses time-blocking, SOPs, and strategic deep work to stay organized

Turning Chaos into Calm

Today, Sam blends OBM retainers with high-impact digital course design, serving clients in ethical, sustainable, and educational spaces. She’s a leader in both strategy and systems—and she’s built a business that reflects her values.

“I walk the walk with my clients—and that starts with building real processes in my own business.”

Whether she’s mapping team workflows, building evergreen learning programs, or coaching business owners to scale sustainably, Sam is the definition of an intentional OBM.

Key Takeaways from Sam’s Journey

🌀 You can build a business from scratch—at any stage.
🌀 Your previous career experience is never wasted.
🌀 You don’t have to settle for hourly work.
🌀 Your “why” can become your most powerful client filter.
🌀 Community building can be your best funnel.

Want to Follow in Sam’s Footsteps?

1️⃣ Download the Free OBM Starter Kit: Get started with actionable resources to launch your OBM career. Download here

2️⃣ Learn More About OBM Accreditation: Elevate your skills, gain credibility, and stand out as a certified OBM. Learn More

3️⃣ Subscribe to The OBM Show on Youtube and your favorite podcast platform for weekly episodes packed with real-world stories and strategies. Spotify | Apple | Amazon